How to Go from Business Consultant to Top-Producing Buyer’s Agent w/ Andy McManis
Working with buyers often frustrates agents, but it can be a highly rewarding activity. How can we better understand the buyer’s point of view and become more empathetic to their needs? How does honesty and setting realistic expectations affect the process? What’s the one thing we can all do to stand out instantly in our market? In this episode, Andy McManis shares how he went from being a business consultant to a top producing buyer’s agent.
Humble yourself to the advice of people who know more than you. -Andy McManis
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Three Things We Learned From This Episode
The biggest challenge when working with buyers is overcoming their fear
Home buyers are stressed out by the process of buying a home, and for a good reason. A home is the highest value purchase for most people. As agents, we have to empathize and be honest about what we can and can’t do for buyers. The real estate industry is filled with agents who use smoke screens and overstatements that make both sides disappointed and bitter in the end. But if we underpromise and overdeliver, we’ll stand out.
Focus on building relationships when possible
Each conversation we have with someone who seeks our help is an opportunity to empathize with them and prove that we have the experience and the systems necessary to solve their issues. In the end, we don’t have to be shy about how we can help them out. They already know we are real estate agents.
Not all successful agents use their database to drive business
Working our database is just one of the ways we can increase our income. But if we recently moved or if we aren’t active on social media platforms, there are other ways to generate leads as well. Open houses and online leads can generate just as much income as working our sphere.
Success isn’t complicated, but it does require hard work— and this where most people fail. There are no secret tactics to achieving success. We’ve got to humble ourselves and learn from people who are where we desire to be. If we want to grow, we have continuously work on improving ourselves, no matter where we are in our journey.
Andy joined the The Rian Group after working a decade as a business consultant. Soon after joining as a buyers specialist, he stood out due to the respect and honesty he showed when working with clients. In his spare time, he enjoys playing basketball and hiking. If you’re interested in working with Andy, you can contact him at Andy@TheRianGroup.com.